So CNN has posted this article they "borrowed" from Fortune Magazine about how international price variations and currency exchange rates affect the price of a Starbucks latte. They also compare it to the cost of a Big Mac.
Note that in the hyperlink, it's categorized under funny money news.
Personally, I think it's anythinig but funny. I think it's rather scary how much money Starbucks is charging to toss a little espresso into a paper cup with some hot milk in it. And have you noticed that, on the larger sizes, they charge even more, even though it costs them less, as they use less milk because of how much ice is in there?
Whenever I buy a venti soy caramel macchiato at my local Starbucks, I cringe as I contemplate how much of the $4.93 I just spent is pure profit for Starbucks. I think it has to be a lot. At the same time, when I consider the price of a Big Mac, I have a hard time understanding how McDonald's could make that sandwich and actually make a profit. I guess theirs all comes from the fries and the soda?
Posted by Jon at January 18, 2004 09:52 AM | TrackBackdown with starbucks!
Posted by: dennis at January 18, 2004 02:12 PM